Organized by the New 7 Wonders Foundation, the New 7 Wonders of Nature campaign was started in 2007 immediately after voting for the man-made New 7 Wonders of the World had ended. More than 100 million votes from over 220 countries were cast to decide the New 7 Wonders of the World. Now in its third and final phase, the New 7 Wonders of Nature will be chosen by an estimated 1 billion votes, with the official declaration of the Wonders to take place on Nov. 11, 2011.

New 7 Wonders founder Bernard Weber, a Swiss-born Canadian described as a filmmaker, museum curator, aviator, and explorer, simplifies the purpose of the campaign: “If we want to save anything, we first need to truly appreciate it.” The Foundations feels that through film, television, the internet and books, people will become sensitized to the beauty of the world’s heritage, both man-made and natural, and be made aware of its destruction and decay.

Of the 28 eligible candidates still left in the running to become one of the New 7 Natural Wonders, the Bay of Fundy is the lone representative of Canadian nature. And the majestic east-coast area is currently trailing the pack in voting.

To promote their own natural wonder, the Israel Harley Davidson Club participated in a promotional ride that followed the contours of the Dead Sea. The ride was organized to increase awareness of the Dead Sea, one of Israel’s most popular tourism sites, and to promote this year’s Love-the-Dead-Sea Bike Weekend. “We have come here to wake up everyone who has not yet voted for the Dead Sea” explained Udi Adam, co-initiator of the event for the Israeli Harley Davidson Club.

For more information and to cast your vote for the Bay of Fundy, visit www.new7wonders.com.